Brand Identity for a Movement Studio
2022 · Commission
BALEA is a movement studio based in the Basque Country. I developed a visual identity designed to grow with the project, creating a flexible system that could be applied consistently across print, signage, social media and digital communication.
Rather than focusing on a single logo, the project aimed to build a recognisable visual language that reflects the studio's calm, welcoming and playful atmosphere.
Building a visual language
Bringing the identity to life
In the studio
The identity continues to evolve alongside the studio, supporting everything from daily communication to workshops, retreats and printed material while maintaining a consistent visual language.
